Former Holden boss Mike Devereux to kill Commodore name when local production ends in 2017

[pottery beige]

/hops back in the closet

[Bossxr8]

Originally Posted by FalconXV

Keep the name. It is going to be designed here, engineered at Lang Lang; at least keep some continuity from our history. Otherwise the lineup is ubrecognisable. Dowling is full of ****, why does Mike Deveraux have a say? He's not CEO anymore.

It won't be engineered here, because the whole engineering division is going bar a couple of suspension and steering guys to tune the cars for local roads. And even though the design studio is staying that doesn't mean they will design it here either, it could be getting done and any of the other GM design studio's.

It will be about as Australian as a Kia or a Hyundai that has had a minor suspension fiddle for our market.

[bungarra]

Originally Posted by new2ford

http://en.wikipedia.org/wiki/Opel_Commodore


I'm talking about the brand names. Brand naming is a marketing game.

Not many local names that I can recall - Kingswood/Belmont, Kimberley/Tasman/P76, Territory. Perhaps others can recall more.

Holden historical information in AMC magazine definitely showed it as a Rekford as the intial design and Brock imported Rekford 2 doors to look at developing an early Monaro replacement.

Also, http://www.commodorefacts.com/VB/index.php, has the following information:

"The introduction of Holden’s first Commodore in 1978 was a result of the combination of German body design incorporated with an Australian engine and locally manufactured components. The original body shape was loosely modelled on the Opel Rekord E body shell, but had the front of the Opel Senator grafted on to accommodate the larger Holden engines. "

[new2ford]

Originally Posted by bungarra

Holden historical information

That's a joke. I remember years ago BMC fans challenging Holden on a number of historical "firsts" for Australia that they were claiming, on which they were plainly wrong, such as disk brakes. I don't think Holden marketing people could ever lie straight in bed.

I don't normally like to say a Wikipedia article is right but I think in that case it is. GM Germany used the Commodore name there first, for the specific variant of the Rekford described.

[GTP534]

Originally Posted by pottery beige

would pull my pants down for an early model Brock in the shed

srs

Now tell me, where do I swipe my 'card?!

[mik]

Originally Posted by GTP534

Now tell me, where do I swipe my 'card?!

Originally Posted by burnz

TPG sent me an advert for unlimited no contract NBN for around $100 per month.. with I think it was $95 one of fee thou.

The transaction would be declined .

[mik]

I think it is appropriate that they lose the holden name once the plant is shut, GM/holden for years has milked the holden is an australian made car for australians for as long as I can remember, after the plant closes the holden name should go with it.

[pottery beige]

Originally Posted by GTP534

Now tell me, where do I swipe my 'card?!

swipe through slot and enter the secret four digit code

[Gothefalcon]

Originally Posted by bungarra

Wrong, it was never known as Commodore in Europe. It was the Opel Rekford Series E. In the UK it was known as The Carlton.

Commodore was an Australian name.

Hmmm.. actually... Opel had been using the name Commodore on their cars since 1967.
That's 11 years before Holden adopted it for "our" version... so I think they can easily claim they thought of it first

They also introduced the Omega name plate back in the mid eighties...

D

[ebv8]

there was even a chevrolet commodore in the US, it was a VB (or euro equivalent)
if holden are using a european name for the new FWD pussbox would they just keep the Omega name going so people who don't care about cars just think the commodore has been renamed again?
however the commodore name is iconic in Aus, so using it on a FWD would not be the right thing to do at all.

[XWGT]

Moot point really.

And if Ford are not doing their level best to point out the the average punter that the new "Commodore" is a chinese daewoo FWD love child, as opposed to their USA derived global RWD they would be truly remiss.