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Old 16-04-2008, 04:54 PM   #1
Grum
Bringing the Spartan back
 
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Join Date: Aug 2006
Location: Pit lane
Posts: 6,187
Tech Writer: Recognition for the technical writers of AFF - Issue reason: Writing tech articles 
Unhappy Ford's biggest eZine yet!!!

I just got an promo email from Ford. I gather something for being signed up on their website and not something I mind at all. Its the only email I have received in about a month. The only problem is, it proves how deep in the sand - Ford's marketing departments heads are!

the first paragraphs read


Quote:
Dear Mr *****

Hello and welcome to a bumper edition of Ford eZine. In this issue we take a look at how the 2008 AFL season may pan out. We have very exciting tour news for the popular Australian band, the Rogue Traders, great ideas for anyone who’s in the mood for a spot of Sunday lunch in the country and spend time with Libby Gore behind the wheel of the Focus Coupé-Cabriolet.

We had some terrific feedback on our first eZine and so we’d like to say a big thank you to everyone who let us know what they thought of it. If there’s something that interests you in this issue, be sure to let us know. After all, the better we get to know what you’re interested in, the better your eZine will become.
Now is that really their top priorities??? Bugger-me!

You have to scroll all the way to the bottom part to read:

Quote:
Thinking about a Falcon?
The public debut of the all new Falcon at the Melbourne International Motor Show has generated a great deal of discussion. If you're thinking about a new Falcon why not visit Falcon Insider where selected questions about this great new car are answered by experts. It's well worth a visit.
We've known whats wrong with Ford for a while and I think this has just proved it! :

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